The Mirror Test: Is Your Business Really Breathing?
Author(s): Jeffrey W. Hayzlett
A definitive, prescriptive and very much 'in-your-face' approach on how business managers (including small business owners) can truly evaluate what's not working well in their businesses and how they can turn their companies around.
Product Information
JEFF HAYZLETT is the chief marketing officer for Kodak. He has 25 years of international marketing and management experience and has received numerous global awards and honours. JIM EBER is a veteran business management writer who has worked for various publishing houses, including Workman.
General Fields
- :
- : Little, Brown & Company
- : Grand Central Publishing
- : 0.227
- : 01 June 2011
- : 216mm X 135mm X 23mm
- : United States
- : 01 August 2011
- : books
Special Fields
- : Jeffrey W. Hayzlett
- : Paperback
- : 1
- : 658
- : 288